When I was asked to write on how the regional digital marketplace had evolved over the last 15 years I didn’t know where to start. I know that I have been around this 15 year old industry for over 12 years and I’m proud of being part of an industry that has dramatically altered the face of advertising. In fact, I would say I have worked for companies that have aggressively tried to change the world. I know that may seem like a bold statement, but it’s one I believe. However, one thing is for sure – it hasn’t been easy!
Exponential Interactive, the global provider of advertising intelligence and digital media solutions, is delighted to have eight entries shortlisted across six categories for the IPA Media Owners Awards.
As the London weather closed in, Tribal Fusion, parent company Exponential and its other divisions said goodbye to the London summer with the Tribal Fusion End of Summer Party.
Firefly Video, the engagement video platform owned by Exponential Interactive, a global provider of advertising intelligence and digital media solutions to brand advertisers, has delivered a campaign for Debenhams that showed a brand lift of 17.1%